Projekt

Corporate identity meets regionality

Sparkasse Bensheim

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The Sparkasse home in Bensheim invites customers to relax and discover

Extensive customer hall with an airy view upwards. The lights look like birds floating through the light-filled room.Extensive customer hall with an airy view upwards. The lights look like birds floating through the light-filled room.

Kategorie

banking planning

Leistungen

  • corporate design
  • interior design

Team

Vanessa Busemann

Vanessa Busemann

Eva Boss

Eva Boss

Kathrin Manert

Kathrin Manert

Kunde

Sparkasse Bensheim

Sparkasse Bensheim

Größe

200 sqm

Ort

Bensheim

Status

competition 2017

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Auszeichnungen

Bank planning for an individual brand experience

Sparkasse Bensheim

A guest at the Sparkasse: Even the café on the forecourt makes it visible from afar that no standard bank is to be created here. With a wide range of services and unusual features, the Sparkasse is becoming a communicative meeting place and an attractive meeting place: charging stations for e-bikes and electric cars outdoors, for smartphones and tablets inside, as well as exhibition and information spaces via interactive screens give visitors added value beyond the usual services. Large shop windows provide insights into the company and at the same time offer space to communicate topics and products to the outside world. The distinctive reception area provides assistance and, thanks to its strategic position, enables quick contact and visual contact both with the entrance and self-service equipment as well as with the waiting area and brief advice. Sparkasse is thus very prominent as a modern, competent and customer-oriented partner.

bkp designs customer-oriented banks and modern branch concepts

Verbin­dung von Innen und Außen

bkp designs customer-oriented banks and modern branch concepts

Verbin­dung von Innen und Außen

Verbin­dung von Innen und Außen

bkp gestaltet kundenorientierte Banken und moderne Filialkonzepte

Connecting interior and exterior

bkp designs customer-oriented banks and modern branch concepts

Verbin­dung von Innen und Außen

Verbin­dung von Innen und Außen

bkp gestaltet kundenorientierte Banken und moderne Filialkonzepte

Connecting interior and exterior

bkp designs customer-oriented banks and modern branch concepts

Verbin­dung von Innen und Außen

Verbin­dung von Innen und Außen

bkp gestaltet kundenorientierte Banken und moderne Filialkonzepte

Connecting interior and exterior

Verbin­dung von Innen und Außen

Connecting interior and exterior

The open and structured design of the architecture continues inside. A clear layout of the functional areas and the clear lines enable customers to quickly find their way around and provide transparency and security. The rhythmization of the façade is taken up and interpreted on the inside via slats. They create areas of discretion, but at the same time allow insights and visual contact. The consultation rooms are arranged along the outer façade and deliberately provide a glimpse of the savings bank — a privacy screen can be closed accordingly at the request of customers. This also makes the Sparkasse look lively from the outside. In the consultation rooms, regional topics such as the local wine festival, the Odenwald, or Auerbach Castle are visually addressed. Each individual room has its own unique identity and provides a friendly basis for a personal and customer-oriented conversation.

Verbin­dung von Innen und Außen

Connecting interior and exterior

Verbin­dung von Innen und Außen

Verbin­dung von Innen und Außen

Connecting interior and exterior

Verbin­dung von Innen und Außen

Different zones invite you to relax

Different zones invite you to relax

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

Different zones invite you to relax

The light-flooded entrance area appears bright and warm, the materials and colors are timeless: wooden elements and shimmering gray and white surfaces form a neutral background for the red accents of the corporate color. Trees, carpet islands, a variety of seating areas and floor lamps create a warm and natural atmosphere in the bright and open building. Here, the central atrium also functions as a meeting place, actively opens up dialogue and creates a new brand experience.

In order to maintain pleasant acoustics in large rooms, various sound-absorbing elements are used, such as acoustic ceilings, carpets, slats, moss walls or elements suspended in airspace that are reminiscent of birds. Using a HSW system, the individual areas can be closed according to requirements, so that advice on the 1st floor is still available even after closing time, for example.

Different zones invite you to relax

Credits

© Principle 3D

bkp Leistungen

Dieses Projekt war Teil der Leistung

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